Inspire humanity
Unlock potential
Dr. Loubna Nouredin, Ed. D, Master Certified Coach
Keynote Speaker ♦ Leadership Scholar ♦ Optimist
Navigate the storm of change with purpose-driven conversations, connections and collective accountability.
Let’s work smarter, not harder.
You and your team are so much more than your survival skills, and I am here to prove it.

Unique stories that inspire; strategies that work.

We are hard-wired to seek complexity in everyday problems.

You and your team are so much more than your survival skills.

Humans are adaptable, which is a great thing. But we need to stop and think about what we are adapting to.

Connect the dots for your team and let potential show its face.

Culture is intentional. It follows the shadow of the leader.
Meet Dr. 
From the civil wars of Sierra Leone and Lebanon to the corporate boardrooms, Loubna’s journey is a testament to the power of courage and resilience. Her experiences have shaped her unique perspective on leadership, change, and the humanity during change.
As a doctor in Organizational Leadership and Master Certified Coach, with over 20 years of corporate experience, Dr. Loubna now consults leaders on harnessing the human potential and building resilient cultures during change.
Loubna is the author of “Determined to Change” and a global speaker who inspires audiences to rethink their potential at work. With a unique blend of personal stories and expertise in leadership and cultures during change, Loubna empowers high-potential teams to move beyond adversity and unlock their unique talents during disruptive change.
I want to inspire people to find the voice of humanity during change; to avoid the crash when stakes are high.
When not speaking on change, Loubna leads Mind Market, a coaching and resource center that helps smart organizations create a constant stream of ready-now leaders who can tackle any challenge.
Ready to transform your leadership journey?
10 Reasons to invite Loubna to speak
1. Unparalleled Resilience
From enduring the hardships of not just one, but two civil wars, to triumphing over adversity and chasing her dreams in Canada and the USA, Loubna’s personal journey serves as a powerful source of inspiration for audiences, resonating deeply with their stories of resilience and determination.
2. Global Perspective
Loubna has lived in six countries and has supported over 30 countries. She brings a wealth of cross-cultural experiences to her storytelling. Her tales of resilience resonate deeply with audiences worldwide, forging connections through humanity, humility and optimism.
3. Visionary
4. Proven Expertise
Loubna’s new book, “Determined to change, 5 Leadership Essentials for People-Centered Change in a Fast-Paced World,” provides leaders and teams with fundamental strategies to elevate the human potential and thrive during uncertainty. Her research on change informs us that people do not resist change; on the contrary they anticipate it. What they resist is the lack of regard for their experiences during change.
5. Courageous Choices
At the tender age of ten, Loubna faced the daunting task of leaving her childhood home behind. Against her family’s objections, she left her home in Kano, Nigeria to Montreal, Canada. Driven by her unwavering determination to get a second chance in life, her inspiring stories serve as a catalyst, paving the path to profound personal development and fulfillment.
6. Academic Excellence
Loubna is Master Certified Coach (MCC), a Master NLP Practitioner and holds a doctorate in organizational leadership. As a Forbes contributor and adjunct professor at two universities, she leverages her expertise to shape the next generation of business leaders.
7. Top Awards
Loubna’s leadership programs have been nominated Top Ten in the top 100 global programs by Training Magazine. She is also known for her work with Harvard ManageMentor to create leadership programs for healthcare executives.
8. Relatable
Loubna has interviewed hundreds of managers about their relationship with change. She offers insightful perspectives on navigating change in the workplace. Through engaging storytelling, she connects with audiences, fostering moments of laughter, relatability, and profound reflection.
9. Global Perspective
Loubna’s multicultural journey offers a global perspective on leadership, resilience, and empathy. Her stories transcend borders, making her keynote relevant and relatable to diverse audiences worldwide.
10. Attention to Details
Loubna led the learning and development team for over 15 years. She has planned hundreds of events and cares about every detail. She has a can-do attitude to ensure your event is a success. We want to make you look great.
Book Loubna today and experience a keynote that sparks emotions, connections and transformation at every level.
Let’s Chat
Let’s discuss your next event.







